Rework of a Logo

Статус: Closed
Награды: €100
Полученные заявки: 52
Победитель: roohe

Winner

Краткое описание конкурса

I am looking for a rework of an existing logo for a Water protection / Leckage Protection company/product. The company name shall be Aqua-E, the products name is likely different. Hence the visual is more important than the word name. The company offers a technology based protection for water leackage. Hence a water drop contained in something is a good visual representation. Attached you find the Gen 1 of the logo. Its not too bad but the drop is too clunky and the overall could be more abstract. Other idea is implementing the brand value are welcome. One other example of the combination of "covering water" can be seen then googling for "Grohe Sense".

Some more background info:

Brand DNA: „Water is Life“
Brand Pillars: Technology, Quality, Purity, Security
Brand Positioning: Simple to use technology to ensure the pleasure of water and life
Marketing Claim: For home owners and tenants who care about security of their home, Aqua-E builds products to protect the home from water leackage. Unlike traditional solutions provided by installers, Aqua-E is an affordable self installable solution that does not need much maintenance over years of lifetime.

Color settings of current logo is fine but can be changed. Deliverable is the usual package of Logo source file, high res/low res png on transparent background, color definitions, ... The winner may win another 100 US for animating the logo in GIF - e.g. the current ring is rotating.

Отзыв работодателя

“Great Work. Unique idea for the logo and fast and friendly response.”

paetz, Germany.

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