We are a lifestyle brand that creates rugged gear for outdoor adventurers and sports enthusiasts, and we are currently on the lookout for a world-class copywriter to help us write a series of product ads. The copy will highlight the toughness and dependability of our product line while making the reader feel like they are on an adventure, so we are very excited to see what the selected candidate is able to come up with.
*Work alongside our marketing team to conceptualize an ad campaign
*Write copy for two printed ads, a 60-second radio spot, and a 30-second TV ad
*Perform a round of copyediting based on client feedback
*Great creativity and ability to conceptualize
*Familiarity with outdoor “extreme” brands