Full Social Media Management/Content Creation - Bed & Mattress Company

We run a bed and mattress retail website. Our current aim is to increase our social media following/engagement through social media content strategy.

I am looking to work with a creative freelancer who has a vision and can work with us to execute that vision.

The company is: [login to view URL]

Instagram link: [login to view URL]

You will be required to work with a marketing budget to increase following/engagement and ultimately conversions to sales through the website.

We require:

• Dedicated Account Management

• Social Ads specialist to manage campaigns

• Performance driven campaigns continuously improved and optimised to deliver results

• Weekly meeting to review performance vs agreed KPI’s

Content strategy includes but is not limited to:

1. Niche influencer partnerships

- 10k to 100k following – create a large list and whittle it down to 4 or 5.

- Need to be relevant to the industry – home blogs/interior designers etc.

- Consider what you’re offering – commission/free products

- How often will they post?

- Include Discount Code and AL handle in bio

- Send influencers posters/boards to be pictured with (can be blank and edited on)

2. Giveaways

- Think outside the box with giveaways – home/electronics/gift vouchers/furniture

- These could be partnered up with an influencer or solo and ask influencers to promote

- Follow accounts

- Like and Save post

- Share post to story

- Tag 1 friend as a comment in this post (1 friend per comment but each comment counts as 1 entry)

3. Happy Customers

- Videos/Images of the bed once complete

- Ask customers to sit on them

- Take picture of customer with delivered items at front door

- Ask for a short video of customer comments for installation

4. Behind the scenes content (humanising the brand)

- Installation Videos

- Manufacturing Videos

- Videos of loading/unloading/dropping to customer

- Video

Brands we would like to emulate include the following:

[login to view URL]

[login to view URL]

Навыки: Маркетинг в сети Facebook, Маркетинг в соцсетях, Content Creation, Influencer Marketing, Social Media Management

О клиенте:
( 0 отзыв(-а, -ов) ) Batley, United Kingdom

ID проекта: #34334880

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