As the name suggests, It's a project that will take from rich and give to poor, But in a legal way that won't go against God or Society. As a business and not as a charity.
It's implementation is planned for 200 cities globally. That will make it unbeatable in business growth.
It's Marketing is planned in a way that even it's marketing will give back direct revenue.
It's Business model is planned in a way to stay way ahead of eligible competition.
In 5 years, I see this project among globally known business leaders.