Including but not limited to;
Check better performing keywords and add or remove keywords accordingly.
Check all ad copy performance. If needed then create new ad copy and test
Adjust bids on ad group & keywords levels.
Give the first priority to conversion generated keywords and ad copies and make your further strategies accordingly.
Check Ad quality score and try to improve as much as possible.
Find out relevant keywords from search term report.
Keep updating your negative keywords for better performance.
Check campaign ad schedule settings and adjust day/time bidding as necessary to improve performance.
Bidding on my own brand if your competitors are targeting my brand name
• Adwords & Google Analytics Setup & Linking
• Keywords List Generation
• Competitor Analysis in United States cities New York and Los Angeles
• Ad Copy Creation
• Optimum Bid optimization
• Landing Page Recommendations
• Implementation of Conversion tracking Code
• Ad Optimization
• Text Ads optimization
• Building Negative Keywords Lists
• Image Ads
• Remarketing Ad
• Topic Targeting
• Placement Sites Targeting
• Landing Page Optimization
• Creating new landing pages
• CTR Analysis
• Keywords Optimization
• Bid Optimization
200 link buildings
After this job is completed I will look for SEO but not now.