We are a start up vitamin company called 'Bondi Essence' which aims to distribute online to a younger target audience.
We are going to start by launching 4 vegan chewable vitamins. Due to the social media/ influencer based marketing strategy, the bottle these vitamins are to come in needs to stand out but remain sleek, minimalistic and appealing to a 20-35yr target demographic. The first 3 labels that need to be designed are for our skin, hair and nail vitamins. We are looking to make sure that each product is known by it's different colour and identifiable by the key word not he bottle e.g.
- Blue label is for Hair
- Purple label is for Nail
- Pink label is for Skin
- a fourth category is yet to be decided.
I have attached the existing bottle and label design (the default from the supplier) which need to be resubmitted for our design. I have also attached inspiration from a competitor from another continent. Please focus of colour appealing to a mainly to a female demographic. We do not need you to touch the ingredients list on the bottle or direction of use section as we will be completing this ourself.
We are happy to you include an idea for a logo but we are leaving the artistic license open.
In one sentence: please design three labels for the three outlined vitamin products that include the specified colour (variant of your choice) and font for 'Bondi Essence' with/or without a hypothetical logo.