Logo required for Mexican Food Van/Truck business.
Name of business - Cray Cray Taco.
Signature dish, West Australian Rock Lobster (locally known as crayfish) tacos.
I have a vision of the logo incorporating a personified cartoon crayfish (wa rock lobster) wearing a sombrero. The crayfish would be bright red in colour and smiling. Essentially a character which would appeal to young families, the target market.
The text for the business name is something open to interpretation. The slang interpretation behind ‘Cray Cray’ suggests ‘Crazy’ Tacos in synergy with the personification of the crayfish which ties both imagery and name together.