* DO NOT CONTACT IF CAN'T SHARE YOUR WORK SAMPLES/MARKET RESEARCH JOB EXAMPLES DONE IN THE PAST *
Objective: To find out overall market scenario for Virtual Assistant service provider offering low-cost front office solutions within Australian SMEs.
These services mainly include Voice/Virtual Receptionist services such as Live call answering, email management, diary management, web-chat & chat bot handling, also Data-entry, Payroll, invoicing, supply management & other day-to-day front desk duties.
Covid Impact on Australian SMEs - Pre-Pandemic vs Post-Pandemic analysis using SPIN (situation. pain-points, implication & need off). To understand the current challenges being faced by the local businesses if any & whether there is a an increased need for virtual services due to recent financial losses as part of the cost-cutting & business surviving strategy.
Product Demand - Detailed analysis to understand product viability in the current market scenarios & how it would add value to the businesses going forward, future growth prediction, risk assessment, Strengths vs Weaknesses, Opportunities vs Risks.
Competitor Analysis - Details about existing providers offering similar services in the region, their business statistics, clientele, growth strategy & most importantly success mantra. Opportunities vs Threats.
Target Market Analysis - Detailed understanding of the relevant business segments & their need for this product. Client categories as per Urgent vs Non-urgent, High profit vs Low profit, High revenue vs Low revenue, Long-term vs Short-term. Single Decision-makers vs Multiple Decision-makers, Quick sales turn around time vs Slow sales turn around time.
Pricing & others:
Average Contract Value, contract length, Payment plans, Average Client Spent, Subscription duration, Average product life span & others.