hould read an empirical scientific article selected from the list of journals indicated below and write a brief report (1000 words) of the article. Reports must include the full reference to the journal article being reviewed.
Address each of the following points by adopting this report structure:
A. What the researcher expected to find.
B. The study procedure and important concepts.
C. The major result or findings of the study.
D. The main conclusion(s) of the article.
E. What you liked and disliked about the article.
choose from the following list of suitable, refereed journals. These journals contain articles that have been carefully reviewed by other academics prior to publication. Journal of Marketing Research; Journal of Consumer Research; Journal of Marketing; Journal of Consumer Psychology; Marketing Science; Journal of Retailing
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