Digital Marketing

[login to view URL] needs SEO, SMO and PPC for 3 - 6 mths.

please give us your costing.

here is what we need to do

Search Engine Optimization

1. Search Engine Optimization(SEO)

- ON Page

- OFF Page

2. Social Media Marketing(SMM)

Search Engine Optimization (SEO)

Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic

to your website through organic search engine results. There are two steps.

ON Page Optimization:

In On Page optimization we provide unique content with proper keyword density, optimized title

tags, descriptions and keywords, quality site structure and sitemap allowing easy access for

search engine bots.

On Page SEO Task List:

 Prefered Domain Redirection (also in Webmaster)

 [login to view URL] as required

 Apple Icon added

 Fav Icon as required

 DC Language Tag added

 Meta View Tag as required

 Alt Tags as required

 Broken Links corrected as required

 Google Verification

 Bing Verification

 XML sitemap creation/submission/checking/[login to view URL] sitemaps

Sitemap submission in Google/Bing

 Meta Tags reviewd/edited/added (Title, Description, Keywords)

 Google+ Publisher/Markup

 H1, H2 tags optimization

 Woo rank optimization

 Text/Html Ratio

 Check copyscape [login to view URL]

 Check Cloaking (hidden text)

 Check Webmaster Errors

 Customized 404 error page as required

 Google Analytics (UA-) checked as required

 Add GA filter if possible

OFF Page

Off-page SEO is the process of optimizing your web pages outside your website by getting links

back to it as the only thing you can do outside your website is to build links back to it. These

back links act as a vote to the content of your website. The more and better votes (links) you can

get to your webpage the better it will rank in search results.

OFF Page SEO Task List:

 Local citations for Branding - (Top Local citations help us to promote our

business brand locally and on internet, which inturn help us to fetch good results

on Google).

 Info Graphics creation, submission and sharing - (Info Graphics are good

source to generate relevant traffic and leads).

 PPT creation, submission and sharing - (PPT’s also help us to generate traffic,

leads and to improve search engine rankings)

 Social Bookmarking, Classifieds- It helps in fast indexing of website and also

getting more traffic.

 Google Business Places – Google business pages provides authorship and

physical business proof to Google and our website, which helps to fetch better

rankings from the search engines.

 Directory Submissions – We do some high DA directories to generate anchor

texts as per Google guidelines. Quality work is needed on this one and we do just


 Image Submission - We do Image submission in selected high DA websites.

Nowadays Image submission is good to promote and give visibility to a brand


Social Media Marketing

Social Media Marketing is a vital practice of using social networking sites to promote products,

services and for brand awareness. Search engine optimization attracts the attention of the

search engines, but people who don't know about a business enterprise, for those social

networking sites play an important role. SMM has taken off in the last few years that is used as

online marketing. This is a way to increase traffic on an enterprise website or to gain the

attention of audience through social media sites.

Benefits of Social Media Marketing:

 Gain Traffic: The social media marketing helps the business enterprises to reach the

potential customers. The businesses can gain a large traffic on their professional

website using the social networking sites. The audience participates in the

discussions, groups and Blog comments published through these networking sites.

 Increased Brand Awareness: The most important for the businesses is their brand

awareness. The effective and creative information provided through the social media

sites make the audience. Interested in the business products and services. People

visit the links by viewing the name and logo of the enterprise.

 Increased Search Engine Optimization: The number of high quality links of

website and blogs increase the search engine optimization.

 Establish Trust: Natural connections and relationships with the customers helps to

gain trust of the audience in the business.

Facebook Marketing

Facebook continues to be the reigning champ of social media sites, as the #1 spot where friends

connect and share online. MorEmail is such a powerful medium for generating traffic that many

bloggers vouch for it; the reason is simple, all things being equal, your email list will only keep

growing and rarely decrease. Even more, unlike your blog traffic that can fluctuate, you have

access to a database of the people on your email list and can always email them.e than just a

meeting place for friends, Facebook has grown into a venue for businesses to market

themselves through interaction with customers and self-promotion.

Facebook Marketing Tasks

 Profile Creation

 Facebook Fan page (that according to your blog name or your brand name)

 Facebook Posting & Share

 Facebook Groups

 Facebook Events

 Facebook Ads

Benefits of Facebook Marketing:

 Facebook is a low-cost marketing strategy

 Share basic information about your blog

 Share pictures and videos from your blog

 Talk to existing and potential customers

 Raise brand awareness and promote positive word-of-mouth

 Facebook can steer traffic to your blog

 Targeted advertising

 Offer deals through Facebook Places

 Drive website traffic and generate leads

 Customer Interaction

 Build an Audience and Then Sell

Twitter Marketing

Twitter is one of the most popular social networks in the world, so it only makes sense that every

marketing professional you’ll run in to is going to tell you that Twitter needs to be a part of your

business’ online marketing strategy. If you’ve already started using Twitter for business

marketing or it’s something you’re considering.

Twitter Marketing Tasks:

 Following People related to your blog & products.

 Retweets

 Tweets related to your blog related topics.

Posting and sharing

 Build Your Followers Base

 Balance Your Followers/Following Ratio

Benefits of Twitter Marketing

 Connecting with customers

 Branding

 Customers feedback

 Marketing

 News

 Give away coupon codes and promotions

 Twitter is Viral

 Spying on competition

 Increase Sales

 Brand loyalty

 Build an Audience and Then Sell

LinkedIn Marketing

LinkedIn is the preferred social media platform for B2B marketers at the current time. This may

change in the future but currently, if B2B marketers have time for only one platform, then

LinkedIn is the one they choose. In reality you would use all of these platforms. In my personal

view the SEO benefits of Google Plus are very significant since B2B buyers frequently start with

a search. However, when it comes to generating qualified leads and conversions most B2B

marketers agree that LinkedIn is the current platform to use.

LinkedIn Marketing Tasks

 Advertise your Profile on your Email Signature

 Use LinkedIn Plug-ins to Promote your blog

 Utilise Network Updates

 Share your Twitter Feed

 Create or Join a LinkedIn Group

 Work your Company Page

Benefits of LinkedIn Marketing:

 Invite With Interest

 Company Connections

 Establish Authority

 Stay Top of Mind

 Drive Revenue

 Become Better Known

 Keep in Touch

 Build an Audience and Then Sell

Group Products Around a Theme

 Highlight Your Popular Products

 Generate Leads

 Build an Audience and Then Sell

Benefits of Instagram Marketing:

 Traffic

 Insights

 Connections

 Inspiration

Time & Cost

It will take 20 Hours per week to perform all these activities.

- On Page SEO(On Time Process)

- OFF Page

- Social Media Marketing

I will send you backlinks report on every week and keyword ranking, traffic reports on monthly

basis where you can measure the improvement. It will take 5 to 6 months to get Google first

page ranking for all keywords.

Monthly Budget Hourly: 20hrs x $3 x 4 weeks = sgd$240

If you have any query feel free to ask me.

Квалификация: Digital Marketing, Маркетинг в сети Facebook, Pinterest, PPC Marketing, SEO

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О работодателе:
( 11 отзыв(-а, -ов) ) Singapore, Singapore

ID проекта: #18363924

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